Is Gen Z the generation that has embraced “bro culture” the most?

I know that they are at the prime age for “bro culture” but I don’t remember it being as prevalent in millennial and Gen X men. The culture definitely existed with the previous generations when they were twenty somethings, but it feels like a larger chunk of Gen Z has embraced masculinity, machoism, gym culture, and sports. Almost all the Gen Z men I know love Zyn pouches, sports (especially football) and are more patriotic and conservative.

Have you noticed?