How do I get people to play my demo?

I learned from chris zukowski that either the game market it's graphics or the gameplay, so I put up my demo this week but nobody played, I just have 100 wishlists and I know it's very little but I started doing facebook/google/reddit ads and tried to reached out to creators, and still no demos played

I want to have feedback from the demo so I can improve the gameplay and have some visibility :/