What's the deal with Bridget James Ling

Admittedly, I am relatively new to this world. I am a huge fan of researching scams, mlms and cults, so the coaches who coach coaches is right up my alley, but I'm having a really hard time determining what these people actually do.

Bridget James Ling hit my socials somehow and seems to be very popular so I thought I'd be able to research her a bit easier, but I was wrong. I still can't figure out at all what she does at any of these conferences or what she sells. Who does she sell it to? She uses so many words and maybe I'm dumb but I cannot determine what the fuck she's talking about

Other subs have pinned intros to common "subjects" where there's timelines and stuff for us newbs to get up to speed. If this exists here I apologize, I only look at reddit on mobile and sometimes I miss stuff.

But if not, can someone give me backstory? I know she sells courses to make more money in business something something or "marketing" but there doesn't seem to be any meaningful information at all about what that means.

Anyone got the tea?

(And to be clear, I know this is a scam and whatever she is selling is likely low value, and she is almost certainly not making the money she claims, but there has to be SOMETHING behind this, right?)